Film Research- Target Audience

 PROCESS

Before starting the production process its crucial to understand the target audience for my film. So in this blog post, I will be analyzing and researching about what my specific film target audience is going to look like.

RESEARCH

Age Demographics
According to recent studies, young adults and teens make up a large portion of the film audience today. About 75% of of moviegoers are under 45.

Younger audiences tend to watch more movies in the film genres like:

-Coming of Age 

-Superhero

-Drama

-Comedy

Middle-aged audiences tend to watch more movies in the film genres like:

-Romance

-Comedy

-Sci-Fi

-Action

Older audiences tend to watch more movies in the film genres like:

-Historic

-Nostalgic

-Drama

-Heart warming comedies

With my film being a coming-of-age drama which includes sci-fi content like time travel this concept should already bring in the younger and middle-aged audience. Since my time jump timeline is from the 80's this also includes the older audience because it would brings back nostalgia from their childhood.

REFLECTION

Todays researched informed me of exactly my target audience, which helped me keep in mind that I need to have significant features that bring in each audience. I didn't change my direction in this post, but it allowed me to form a better idea of what I want for my brief. In my next post, I will be brainstorming on the title of my breif.

SOURCES

https://www.numberanalytics.com/blog/ultimate-guide-to-film-audience?

https://zipdo.co/film-industry-statistics

https://filmgrail.com/blog/cinema-audience-demographics-analysis-insights-and-data